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The Fives Hotels & Residences Confirms Participation at FITUR 2026
News 07/01/2026
Playa del Carmen, Quintana Roo, Mexico — January 2026.
The Fives Hotels & Residences will participate in FITUR 2026, taking place January 21–25, 2026 at IFEMA Madrid, inside the Mexico Pavilion and in collaboration with the Quintana Roo Tourism Board (CPTQ). Our team will present to buyers, media, and trade partners our flagship philosophy All Senses Inclusive®—a way of hosting that guests genuinely feel—anchored by three signature pillars: All Residence-Style Suites®, À la Carte All Inclusive®, and Joy & Wellness®.
All Residence-Style Suites® offer space and freedom for families, couples, and friends;
À la Carte All Inclusive® elevates dining through a curated selection of restaurants, mixology, and locally inspired moments;
Joy & Wellness® introduces rituals, practices, and care that enhance every stay.
Invitation to Partners & Media
If you’re attending FITUR 2026 (January 21–25), we’d love to meet you at Hall 3 · Stand 3B02 (Mexico Pavilion) to discuss business opportunities, joint campaigns, and tailor-made experiences for your clients. Updated media kits and press materials will also be available.
Book a meeting
Enrique Rodríguez · enrodriguez@thefiveshotels.com
About The Fives Hotels & Residences
The Fives Hotels & Residences is a sensorial hospitality brand born in the Riviera Maya, Mexico. Its flagship concept, All Senses Inclusive®, redefines the all-inclusive experience through three signature pillars: All Residence-Style Suites®, À la Carte All Inclusive®, and Joy & Wellness®. With four addresses in Playa del Carmen and Puerto Morelos, the brand designs immersive stays that awaken the senses and foster an authentic connection to place. #FeelTheFives · www.thefiveshotels.com
The Fives Hotels & Residences will participate in FITUR 2026, taking place January 21–25, 2026 at IFEMA Madrid, inside the Mexico Pavilion and in collaboration with the Quintana Roo Tourism Board (CPTQ). Our team will present to buyers, media, and trade partners our flagship philosophy All Senses Inclusive®—a way of hosting that guests genuinely feel—anchored by three signature pillars: All Residence-Style Suites®, À la Carte All Inclusive®, and Joy & Wellness®.
What to Expect at Our Stand (3B02)
In one-to-one meetings and brief product huddles, the team will share:- 2026 product updates: experiences, culinary innovations, wellness programming, and service enhancements across the portfolio.
- Commercial strategies: contracting windows, co-marketing opportunities, groups/MICE, and weddings.
- Brand differentiators: residence-style suites designed for togetherness, curated à la carte dining with local character, and a wellness approach that flows from sea to city.
Our Riviera Maya Portfolio
- The Fives Beach Hotel & Residences (Playa del Carmen)
- The Fives Downtown Hotel & Residences – Curio Collection by Hilton (Playa del Carmen)
- The Fives Oceanfront – Puerto Morelos (Puerto Morelos)
- The Beachfront by The Fives Hotels (Playa del Carmen)
All Residence-Style Suites® offer space and freedom for families, couples, and friends;
À la Carte All Inclusive® elevates dining through a curated selection of restaurants, mixology, and locally inspired moments;
Joy & Wellness® introduces rituals, practices, and care that enhance every stay.
Invitation to Partners & Media
If you’re attending FITUR 2026 (January 21–25), we’d love to meet you at Hall 3 · Stand 3B02 (Mexico Pavilion) to discuss business opportunities, joint campaigns, and tailor-made experiences for your clients. Updated media kits and press materials will also be available.
Book a meeting
Enrique Rodríguez · enrodriguez@thefiveshotels.com
About The Fives Hotels & Residences
The Fives Hotels & Residences is a sensorial hospitality brand born in the Riviera Maya, Mexico. Its flagship concept, All Senses Inclusive®, redefines the all-inclusive experience through three signature pillars: All Residence-Style Suites®, À la Carte All Inclusive®, and Joy & Wellness®. With four addresses in Playa del Carmen and Puerto Morelos, the brand designs immersive stays that awaken the senses and foster an authentic connection to place. #FeelTheFives · www.thefiveshotels.com
